Menu

Our services

Digital Strategy

We live and breathe digital marketing and have a dedicated approach to all our partners’ online activity. We like our partners to think of us as an extra member of their team, on hand to advise, implement and analyse whenever they require it.

Our expertise across all areas of digital marketing means that we provide an over arching strategy, which ties together SEO, PPC, social media, email and much more to create a cohesive approach. The sum of many small efforts leads to overall success.

We act along side our partners in a complementary role, working to their brand objectives and keeping up to speed on their business direction and targets. Together we can maximise the potential of your online marketing and help your business grow.

SEO & Content Marketing

Natural search is still one of the biggest drivers of traffic for any website and as a result it’s one of the most important parts of any digital strategy. Our SEO process is geared towards providing a platform for long term sustainable growth in this competitive marketplace.

We fully audit on and off site SEO from a technical and user experience perspective in order to devise a tailored plan of action for every client. Our SEO approach is based around a central ethos that good quality SEO activity will deliver sustainable incremental traffic growth.

PPC Management

PPC is still the most immediate way to drive traffic to your website and when supported by smart strategy and good site design it can deliver incremental sales.

Each of our PPC campaigns are run by a dedicated Account Manager who will have a keen understanding of your brand, the sector you operate in, and the associated trends. Our paid search activity is optimised, and targeted in order to deliver the best possible return on investment.

All our Account Managers are Google AdWords qualified and Bing/Yahoo certified professionals.

Display Advertising

The display marketing landscape is constantly evolving which creates new opportunities for clients to reach the right audience at the right time.

We can apply a direct response strategy to display marketing. Making sure that whatever a client’s goals are we are optimsing our of real time bidding (RTB) through technology and hands on management to deliver the best possible return on investment.

If brand awareness is a higher priority then we can assist with targeted brand placement via display advertising which will introduce your brand to your chosen demographic and increase brand reach.

We are visual creatures, and as such display is a very powerful tool for your online marketing strategy.

Social Media Management

If you are daunted by social media, don’t be. We offer a profile set up service and 1:1 training to help you understand how this fast paced sector can integrate with your business. For those clients who don’t have the time/resource to manage their own activity we provide a social media management solution.

Using a variety of social media monitoring tools we can help you to streamline the management of your social media platforms. We provide reports on user engagement and use this knowledge to assist in devising innovative ways to encourage fan growth/interaction.

Phone iconWant to know how Convoy can help you?
Give us a call on 01264 300 393 or email us

We also love…

Content Creation

Content is key! If you want people to visit, read, and engage with your website then you need to produce interesting, quality content. Otherwise people will just switch off…..zzzzzzzzzzzzzzz.

We help brands maximise the potential of the content that they produce. Whether you need help with creative or text we can assist you in the development of valuable content that is relevant to your audience.

If you have got the content creation down to a fine art but no one is seeing all this great material then we can also assist with content outreach and placement. Partnership opportunities, guest blogs, featured reviews and many more avenues can help your brand’s content reach a wider audience.

Mobile Optimisation

Having a mobile optimised version of your website is key to maximising the potential from mobile search. Convoy can help you plan, design, and implement an mCommerce platform.

Mobile activity has seen a meteoric rise in the last few years, as more and more people use smart phones to access the internet on a daily basis. We develop mobile targeted PPC campaigns for our clients to make sure they are not missing out on valuable traffic from mobile users.

Mobile users are typically more ‘time-poor’ and as a consequence want fast results. We can establish ‘click to call’ phone numbers which are a great way to provide instant answers for the user and fast conversions for the client.

“We don’t have a choice on whether we do social media, the question is how well we do it?” – Erik Qualman

Website Development & Design

In addition to our own in-house development and design team, we have a ‘little black book’ of trusted partners who we work with on selected collaborative projects. Web design is the art of balancing the aesthetic with the practical, and it is always our aim to produce sites that not only look great, but deliver results as well.

Using a combination of usability testing and conversion rate optimisation we develop the design of a site in order to optimise its performance.

User Experience (UX)

What’s the point of having a great looking website if a user can’t find what they are looking for?… We help our partners achieve the right balance between stylish design and usability in order to produce easy to navigate yet attractive websites. We can assist with usability from the initial design stages, or we can develop multi variant testing on existing sites in order to test different version of the same page. It’s never too late to test and improve your user experience in order to increase your website’s effectiveness.

Market Analysis

It is imperative to your business that you are receiving meaningful data to help formulate your digital strategy. We love data, and help our partners extract the relevant information and use the insight available to make valuable data-driven decisions.

We assist in implementing the correct data tracking across all your online activity (PPC, SEO, Email, Social Media, On Site) so that your data integrity is maintained and valuable information collected.

Our team are Google Analytics Qualified and adept at creating custom reports and providing training, helping you understand your data from top level figures down to granular, real time results.

“Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does.” – Stuart Henderson Britt

International

It’s not called the world wide web for nothing! Wherever your customers are that’s where you need to be! With over 12 years experience in international search campaigns we can assist you in the creation, implementation and ongoing management of international, and multilingual PPC campaigns. We work with a trusted team of native speaking translators in order to produce authentic and compelling ads. We work across all sectors, languages, devices, and countries to offer you the widest possible reach for your international brand.

Promotions

If you are looking for creative input we can also assist in the creation and planning of promotions, and be on hand as a sounding board for new ideas. By helping you to design and implement your promotional activity we can enable you to identify and achieve objectives in order to make each promotional idea count.

Email

Convoy assists partners and provides tailored recommendations in order to enable effective email marketing to an existing customer database. Email design, reader interaction and response can all be measured in order to assess customer behavior, and develop an engaging and effective email marketing campaign.

“Throwing yourself into a job you enjoy is one of life’s greatest pleasures!” – Richard Branson

Back to top ↑

Want to know how Convoy can help you?
Give us a call on 01264 300 393 or email us